Straight Up Cycles was established in 2000, as primarily a bicycle service and repair centre. Since then, we have grown into a full-service bike shop in Victoria, that offers new and used road bikes, cyclocross bikes, mountain bikes. At our bike shop, we pride ourselves on specializing in building you the bike of your dreams.



Bicycle Sales

Every customer is different, every bike is different, and every ride is different. We don't apply a magic formula to bike sales, and we don't use high-pressure sales tactics. We want to help you find the right bike.

Bicycle Fitting

We guarantee that an uncomfortable bike will not be ridden and we know that an uncomfortable rider will never reach their cycling potential. Every single bike that leaves our shop is fitted to the new owner.

Custom Bicycles

Do you have a dream bike? Have you planned out each component of the bike: bar, stem, seatpost, saddle, etc. Or do you have specific components that you know you prefer to use? Let us custom build a bike for you.


Our experienced mechanics are happy to work on any bike, by any manufacturer. Whether a quick wheel true, or a full overhaul monster-project, we’ll make sure your bike is safe.

Consignment Bikes

2014 Trek Madone 7 Series, LIKE NEW! Barely ridden. 54cm frame, Shimano Dura Ace 9000 components, Carbon cockpit, Bontrager Aeolius 3 carbon wheelset. Extremely light.... Sub 15 lbs!

Specialized Tarmac S-Works SL2, Size 54cm, Dura Ace 7900 Drivetrain, 53/39 11-25, Zipp 404 wheels, Toupe 143 saddle, S-Works stem and carbon bars. Price Lowered...Great Value!

Colnago C59 Disc 52S (55cm) Di2 Ultegra, Shimano ST-R785 shifters, Roval Rapide CLX 40 wheels


Straight Up News